Aluram Purple Shampoo

Tone, brighten, and protect your blonde, silver, or highlighted hair with Aluram Purple Shampoo, a clean beauty essential that neutralizes brassiness while delivering nourishing care. Formulated with powerful violet pigments and enriched with coconut water, rosehip oil, and biotin, this luxurious shampoo revives cool tones and enhances vibrancy — all without compromising hair health.

Designed for both salon-fresh color and everyday maintenance, its gentle, sulfate-free formula cleanses the scalp while helping preserve your color’s brilliance and integrity. With each use, hair feels refreshed, radiant, and silky smooth — never dry or dull.

Why You’ll Love It:

• Neutralizes unwanted yellow and brassy tones
• Enhances brightness in blonde, silver, and highlighted hair
• Gentle, color-safe formula enriched with plant-based ingredients
• Free of sulfates, silicones, parabens, and gluten
• Vegan, cruelty-free, and safe for daily or weekly use

Elevate your toning routine with Aluram Purple Shampoo — where clean ingredients meet professional results for luminous, cool-toned hair that speaks for itself.